Dransfield undertook a detailed review of the Park's groups different operating models to ascertain what was the best structure for the group moving forward. This review focused on the impact across a range of areas of the business.

 

- Financial - Matching the preferred structure to the right park to maximise earnings 

- Product quality - Which model gave the group the most control over quality control of the assets 

- Development

- Marketing and customer engagement

- Employment - engagement and retention of quality staff

- Growth - Which model would unlock the most opportunities

Hamilton Island is a large-scale resort with 600+ rooms ranging from economy to luxury, across 5 accommodation types, with over 16 F&B outlets and an airport. Total asset value of over $500m.

Dransfield were engaged to undertake a strategic review of operations to provide growth strategy advice, which re-development and acquisition opportunities. 

Further the presentation of the strategy to the board we were engaged by the family to review several acquisition targets.

 

Dransfield was retained by the mantra 

- Detailed review of plans 

- Preparation of an independent operating forecast

- Detailed assessment of various ownership/participation structures, noting the land was under tender (Straight land sale/JV Land Lease)

Dransfield was engaged by a publicly listed hotel owner to provide independent advice.

- Trading prospects and forecasts for 10 hotels

- Managers business plans

- Estimated portfolio value of approximately $400m

- Bid strategy

 

Dransfield were initially retained by IBA to review the performance of its $70m tourism portfolio relative to the market and to identify key value drivers and detractors. This subsequently progressed into the development of a long term Tourism Portfolio Asset Management Strategy  and assistance with its implementation.

With over 20 years experience we have hundreds of past consulting projects in nearly every conceivable location and situation.

Other Past Projects Include:
- Accor IT centralisation

- UNIR Group - Market assessment and asset strategy

- The Brassey of Canberra - Operations review and strategic assessment 

- Crowne Plaza Newcastle

- West Perth Site - Development strategy and operator offers

 - Westpac - Advised on lending strategy

- Star City Casino  - Positioning statement and assessment of refurbishment proposal

- Melbourne Airport -  Asset strategy